Greater Manchester is the largest student city in the UK outside of London and has one of the largest student populations in Europe with four universities: Manchester, Manchester Metropolitan, Salford and Bolton. There are around 96,200 student currently in Greater Manchester of which 17,500 are international students.
The attraction and retention of students is critical to Greater Manchester’s future growth and ambitions. The Greater Manchester Internationalisation Strategy target is for 20% of students studying in Greater Manchester to be from overseas by 2020.
Working in partnership with the universities across Greater Manchester Marketing Manchester is developing a promotional platform targeted at international students to attract them to the region.