‘I Love MCR’ campaign really takes off

The ‘I Love MCR’ campaign that launched this morning in response to disturbances that took place on Tuesday has really taken off.

Manchester Airport, which is well known for its use of social media, is the latest organisation to join the campaign - opting to post the 'I Love MCR' logo above check-in desks and on screens in the terminals. Thousands of international visitors will see them as they arrive on Manchester soil over the coming days.

Andrew Harrison, managing director of Manchester Airport, said: "We are proud of our region and work closely with partners like Marketing Manchester to bring visitors to our great city.  We're not going to let the actions of a few spoil all of those efforts and we are delighted to support the 'I Love MCR' campaign and will be looking to get involved in the 'We Love MCR day', which is set to take place on 26 August."

The Facebook group 'We Love MCR' has attracted over 2,000 'likes' and the hashtag #ILoveMCR has been trending on Twitter throughout the day.   

Some of the people that commented on Facebook included Frank Callow, who wrote: "I can totally believe the community spirit that's pulling together everyone now. Good on you Manchester!" Jason Wilkinson added: "The most amazing city in the world and the friendlest - FACT."

Commenting on Twitter, Sayful Islam (@5AYF) said: "Community spirit alive and well in Manchester. Be proud and love Manchester." From the business world, Muse Developments (@Muse_Devs) posted: "It's great to see people joining together in support of this great city."

Adam Lance-Brookes was one of the first to join the campaign - arranging a 'We Love Manchester' message board outside Footasylum in the Manchester Arndale. Members of the public were invited to leave a message of support on one of thousands of Post-It notes outside the store, which was particularly affected by the disturbances on Tuesday.

Andrew Stokes, chief executive of Marketing Manchester, said: "We're delighted with the response to the campaign. Mancunians are incredibly proud of their city and they have taken the 'I Love MCR' symbol to their heart. By 'We Love MCR day' on Friday, 26 August I think Manchester will be a global example of civic pride in action."

Councillor Pat Karney, Manchester City Council's city centre spokesperson said: "It's great to see so many Manchester people and businesses stand up and show the world how proud they are of our great city."

Join the 'I Love MCR' campaign at: www.facebook.com/weloveMCR

ENDS